Earning $4000 Monthly on Etsy with Custom Tumbler Name Plates

John Nguyen
3 min readAug 29, 2023

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Have you ever dreamed of turning your creative passion into a lucrative business? Well, look no further than the success story of the “Tumbler Name Plate” — a product that has been raking in $4000 per month on Etsy! If you’re eager to dive into the world of e-commerce and want to learn how to leverage a unique product to your advantage, this blog is for you.

Screenshot by Heyetsy.com

The Tumbler Name Plate Advantage: At first glance, the concept might seem simple: custom name plates on tumblers. However, the beauty of this product lies in its inherent appeal and customization potential.

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Let's break down the key factors that make this product a winner:

  1. Affordable Base Cost, Impressive Selling Price: With a manufacturing base cost ranging from just $1.5 to $2.5 per item, the profit margin is incredibly enticing. Selling prices can be set between $10 to $15, excluding shipping fees. This significant markup potential allows you to balance affordability for customers with substantial profit for your business.
  2. Tailored for Customers: Offering personalized tumbler name plates allows you to cater to customers on an individual level. People are drawn to products that reflect their identity, and a tumbler bearing their name does just that. This personal touch adds significant value to your product.
  3. Affordability and Easy Customer Spending: The modest price range of your product makes it accessible to a wide range of customers. The impulse to purchase is strong due to the lower price point, enabling customers to easily commit to the purchase without a second thought.
  4. High Demand, Steady Income: The demand for personalized items is on the rise. Whether as gifts, promotional items, or personal accessories, custom tumbler name plates are sought after year-round, providing a consistent stream of income.
  5. Emphasis on Handmade Craftsmanship: The handmade element adds an artistic touch that mass-produced items lack. The craftsmanship and attention to detail elevate your product’s perceived value, justifying the pricing.

Capitalizing on the Opportunity: Now that we understand the potential, let’s address the practical steps to building a successful store around this product:

  1. Quality and Creativity: Ensure that your name plates are of high quality and aesthetically appealing. The customization should be flawless, giving customers a product they’d be proud to show off.
  2. Efficient Fulfillment: One hurdle is the fulfillment process. Research and partner with a reliable fulfillment center or set up an efficient in-house process to ensure timely delivery to customers.
  3. Pricing Strategy: Considering the average cost of $9 per item, it’s essential to optimize your pricing strategy. Aim for a base cost that’s around half of the selling price, say around $4 to $5, to maximize your profit margin.
  4. Online Presence: Create a captivating online storefront, particularly on platforms like Etsy. Invest in high-quality images, compelling product descriptions, and excellent customer service to build trust and attract buyers.
Screenshot by Heyetsy.com
Sreenshot by Heyetsy.com

Conclusion: The success story of selling custom tumbler name plates on platforms like Etsy is a testament to the power of identifying the right product for the right market. With a careful balance of affordability, customization, and quality, this venture has the potential to yield up to $4000 per month in revenue. So, if you’re considering starting a new business or expanding an existing one, the tumbler name plate niche is definitely worth exploring. The key lies in your creativity, dedication, and commitment to delivering products that resonate with customers on a personal level.

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John Nguyen
John Nguyen

Written by John Nguyen

With 6 years of Etsy sales experience, I'm here to share all I've learned #EtsyExpert Get our free Digital Product https://johnguyen.gumroad.com

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